Enterprise spirit: self-confidence, self-discipline, self-reliance, self-improvement
Customers: to provide customers with high quality and best value specialized products and services to win customers in good faith and strength to understand, respect and support.
Staff: Trust staff for their efforts and dedication to recognize the achievements of staff and provide appropriate rewards for employees to create a good working environment and development prospects.
Market: for customers to reduce procurement costs and risks, and to provide effective protection for the customers' investments.
Development: the pursuit of sustainable development goals, and built it up on the basis of customer satisfaction.